A Year with UrbnHub:
Note: Name is fictitious to protect privacy.
Malik, a single father in Kansas City, struggles to find after-school programs for his children and ways to improve his own skills. A friend posts in a local Facebook parent group about UrbnHub. Malik signs up online and receives referral emails highlighting children’s programs and a financial literacy workshop. A community coach messages him via Facebook to explain the platform and answer his questions.
By March, Malik enrolls his children in after-school STEM programs and attends his first financial literacy session. He begins setting small savings goals and connects with other parents in a private Facebook group for support and advice.
Emotion: Curious, encouraged, engaged
Touchpoints: Facebook group, referral emails, online workshops
Winter (January – March): Discovery & Connection
Spring (April – June): Resource Use & Skill Building
Using UrbnHub referrals, Malik accesses a food pantry, a free pediatric clinic, and affordable childcare. He schedules appointments and starts using these services regularly.
He actively participates in the Facebook group, exchanging tips with other parents and feeling less isolated. Malik completes his financial literacy workshop and joins a small online session about side gigs, learning ways to earn supplemental income.
Emotion: Supported, connected, confident
Touchpoints: Referral emails, Facebook group, online workshops
Summer (July – August): Continued Engagement
Malik routinely uses referrals and Facebook groups to find programs and activities for his children. He also begins sharing resources with friends who are new to the area, helping them navigate the platform.
Emotion: Empowered, proactive
Touchpoints: Facebook group, peer referrals
Fall (September – December): Sustained Impact
Malik’s children are more engaged academically and socially, and he has started saving for emergencies and minor household needs. When unexpected challenges arise—like finding childcare for a day off—he posts in the Facebook group and quickly receives helpful recommendations.
By the end of the year, Malik’s family is more stable. He continues to use UrbnHub referrals and actively participates in the Facebook group to support other families.
Outcome: Through UrbnHub, Malik has gained practical skills, reliable access to programs, and a supportive peer network. His family is thriving, and he feels confident navigating local resources while helping others do the same.
How You Can Help
| Action | Your Impact |
|---|---|
| Donate or sponsor a sister | Provide economic resilience and mental health support |
| Advocate with us | Push for policy pressure and global visibility |
| Spread her story | Ignite empathy and mobilize action through sharing |
| Join #SheDares | Amplify hope and solidarity across platforms |